Overview

Platinum Pilates partnered with Convertly to strengthen their online presence, grow their community, and increase studio bookings. Through a mix of organic social media content and targeted advertising, we helped them expand their reach and drive real business results.

The Challenge

While Platinum Pilates had a loyal client base, they wanted to grow their brand online, attract new clients, and increase bookings across all studio locations. They needed a strategy that combined visibility, engagement, and conversions.

Our Approach

1. Organic Social Media Growth
We developed a consistent, on-brand content strategy across platforms to build awareness and connect with their audience. Content focused on community, education, and lifestyle, helping Platinum Pilates grow their following and deepen engagement.

2. Google Ads Campaigns for Studio Growth
Alongside the organic content, we launched targeted Google Ads to drive traffic and increase studio sign-ups. Ads were designed to attract high-intent users searching for Pilates classes and wellness services in their area.

3. Consistent Messaging Across Channels
We ensured all paid and organic content worked together seamlessly — from ad copy to social captions — to create a unified brand experience that encouraged bookings and brand loyalty.

The Results

Platinum Pilates saw a major increase in online engagement, with over 10,000 new followers gained. More importantly, revenue grew as a direct result of well-executed Google Ads and a consistent online presence.

Conclusion

By combining organic content with smart advertising, Convertly helped Platinum Pilates grow their audience and turn digital engagement into studio revenue. It’s a perfect example of how a well-rounded strategy can build both community and conversion.